11 Quick And Easy Email Marketing Ideas, Using Autoreponders

If you have any kind of business with a growing customer base, you might find it time-consuming to try and communicate on a regular basis. Which is exactly what is needed to grow those customer relationships into a growing business. You are in luck though, there is a great solution, email marketing, plain & simple.
But we all know that you can’t tie yourself to your computer sending email messages, you still have to run your business. That is where email marketing and auto responders have grown so well together.

Autoresponders will automatically send out any email to any size list, with pre-programmed email messages that you have set up. Your customers will receive timely responses to purchases, problems or questions.
Here are a few ideas that will help you to creatively and productively use your autoresponder to transform the casual visitor into a profitable customer.

1. Publish a Monthly Newsletter. Certain quality auto responders will manage subscriptions and follow-up with interested prospects. Your newsletter can keep your visitors informed about your services or products, while building your reputation as an expert in your particular business field.

2. Publish a Separate Newsletter for your affiliates. Keep them informed of current sales you are running and of promotional material that they can use themselves, to increase their commissions. Include selling tips, advice, and techniques that your affiliates can use to successfully go out and promote your business, and increase their commission.

3. Write Product Reviews. Review books, software, music, e-books, movies, etc., and put each review in an autoresponder message. Review your affiliate programs, posting a link to your affiliate's page in your autoresponder.

4. Distribute your articles. Writing and distributing quality articles about your business, is a powerful tool to build your business credibility, bring traffic to your site, and increase your sales. If your articles contain valuable information, many editors will print what is known as a resource box for you, which will contain your bio and a brief description of your service or product. It can also contain your autoresponder address. For each article you write, put them on separate auto responder accounts and create a master list that contains the titles of each article, the autoresponder address, and a brief description. Then promote your master list. You could also include your publishing guidelines so your affiliates can add their articles to your list, increasing the number of writers who are represented in your article list.

5. Create mailing lists. Inform subscribers to your articles when you've written new ones that they may want to publish in their own newsletter or website.

6. Automate your sales process. Use an ad to insure repeated exposure of your message, which has been proven to effectively increase sales. In your ad, put your autoresponder address where a visitor will be exposed to numerous marketing materials. This will multiply the chances of converting visitors into customers. For example, if you're selling a particular product, put testimonials about how spectacular it is on your autoresponder, and add a detailed, enticing description of your product.

7. Distribute an email course. Each day, have your autoresponder send out the next lesson. Just be sure that
each lesson has quality content - not a sales pitch. Your content will do the selling for you, and will do it much more effectively. You can include tips centered on a different topic for each lesson, illustrating how your product will benefit the reader. Include the tangible benefits the visitor will reap by purchasing your product.

8. Automate a reminder about your service or product after a visitor has completed your course. This will increase the possibility of sales from visitors who have taken your course but are dragging their feet about actually making a purchase. You can also use these reminders to promote new products or services, or reminders for ‘time for service’.

9. Use an autoresponder on your order page. Post a request form for visitors to be notified of special offers or discounts in the future. This creates a very effective mailing list that contains the names of people who are already your customers.

10. Link to hidden pages on your autoresponder. For example, a hidden page could be your affiliate page that contains graphics, promotional articles, and text links that interested affiliates can make use of. Inform visitors that they may have free access to your affiliate page by simply requesting your autoresponder. You will then gather a list of visitors who may be interested in becoming your affiliates.

11. Put a helpful links page on your autoresponder. It should contain up to fifty links that would be of particular interest to your visitors. Make sure to add your own promotional copy at the top or bottom of this page.

What will you do with all of the free time that this autoresponder will save you?

By: Ronald O.

Article Directory: http://www.articledashboard.com

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