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2 Affordable Ways To Make A Business Card Stand Out

It's true...

There's a whole lot of different ways to make sure your business card stands out.

There are unique materials including plastic, metal, wood, or even chocolate. There's foil stamping, embossing, and die cutting. There are 3D business cards. CD and DVD cards. Plus a number of other options also.

But there's a reason most people choose typical paper business cards.

Price.

Think about it - business cards are widely thought of as one of the most inexpensive and cost effective advertising pieces available to a company. But, when you go with die cutting, embossing, and printing on atypical materials, your cost can multiply from a couple pennies a piece... to fifty cents... to as much as a buck or more for each one.

A pretty dramatic change, wouldn't you agree? For some that level of investment arguably makes sense. Not so, for others.

The same could be argued for men and women who need their business cards to help them land jobs, or for big organizations who need business cards for hundreds of employees. In all of these situations, it's important to have solid, professional looking business cards, but anything beyond that - including costly design, special shapes, and other premium options - may be prohibitively expensive.

Is there an easier, cheaper option for standing out?

Absolutely. There are a number of ways actually.

For one, you can consider adding raised ink to your business cards.

Raised print business cards are very similar to standard cards with the exception that both the text and graphical elements are raised above the rest of the card, providing it with both a unique look and feel.

Most business cards don't have texture which is why raised ink cards are a very professional choice that can certainly stand out.

What's more, raised print is an affordable add-on that demands no special design abilities whatsoever. All that's needed is a printer that offers it.

One more affordable way to make sure your business card standd out is to choose a more professional, more unique paper stock for your card. It's such a simple, but often overlooked option (possibly because not that many online business card retailers seem to offer it).

Choosing a linen, parchment, or recycled stock can give your business card a a unique look and feel, that most other business cards lack.

And again, it's a simple difference that demands no time or effort and sometimes, little added cost either.

In conclusion, if you're looking for a nice, professional business card that stands out and reflects positively on you or your company, consider raised print or a unique card stock. It is a simple choice that creates the uniqueness you desire, without the added time, effort, or expense of some other available business card varieties.

By: Alan Saltz

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Is affordability a big factor?

There's nothing better than free, and quite a few printers offer just that - 100 free business cards, 250 free business cards, and in some cases even 500 free business cards, a few with no branding at all. Cool!

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