5 Unique Ways To Make Your Business Holiday Cards Extra Special
Personalized holiday greeting cards are great for staying in touch with business associates, clients and friends and offer opportunities to network with new accounts. Make your holiday card special this year by adding original art or photography to your personalized greeting. Here are 5 ideas for ways in which your card planning experience can create benefits both within and outside your business community.
1. Location Shot. Take a picture of your office to let your customers, friends and business associates see your office home. You may already have one on your website that you can repurpose. For a seasonal look, hang a wreath and take a new picture. A greeting from your home to theirs is a personal and heartfelt wish for continued business partnering. An appropriate verse and personalization added is a professional but personal touch.
2. Business Family. Share a picture of your office family with those you do business with. You can make it professional or take a fun shot with holiday decorations and everyone in Santa hats. A photograph with name identification is an excellent way to personalize your holiday greeting. Recipients will enjoy putting names to faces, especially if the majority of your business dealings are by phone, fax or email. Welcome those you do business with to your business family with attractive photo Christmas cards.
3. Product Shot. Add a picture of a new product you’re promoting to your holiday greeting cards. You can even dress it up for the holidays by photographing it among decorations. Be creative and your marketing message will be disguised in the form of a relationship building holiday greeting.
4. Prize Winning Art. Ask contestants to submit original artwork for the cover of your holiday cards. Ask business associates, friends, customers and community members to become involved. Or, make it an internal contest sponsored by your human resources department. The winner has their art printed on the company card with a credit line imprinted inside. This could be a kick-off event for your upcoming holiday sales initiatives.
5. Be Creative. Use the planning of your annual greeting as a team building and creative brainstorming activity. Gather the troops to discuss what to place on the company greeting this year. It can be the company logo or an elaborate winter scene the group sets up for photographing. Get the holiday spirit started early with creative idea sharing.
Photo cards make great personalized greetings for business or personal use. Your business associates, friends and family will delight in a special card design that shows your creativity. By sending business holiday cards you are announcing that your business is doing well. You can thank those who helped you in the past and welcome those you will build relationships with in the future. You may also want to use the same photo for personalized Photo Thank You Cards that can be used throughout the year. The small investment you make now in staying connected with past, present and future customers and business associates will result in a lifetime of business loyalty.
Linda Cress Dowdy is an avid greeting card enthusiast and professional author, editor and copywriter. For a great selection of Christmas cards and Holiday cards, visit www.CardsDirect.com.
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