Want to post your website address right inside your auction listing and have it exposed to the millions of people who visit ebay each day?
I bet you thought that was against eBay's term of service right?
Not exactly....
If you utilize a little known loophole in eBay's listing policy you will have the opportunity to expose your website to dozens, or hundreds of new customers every day.
A quick look at the eBay linking policy shows that you are allowed "one link to your email address that opens an email client for potential buyers to ask questions about the item in that listing". Now many people simply use a text link saying email me, and those afraid of an influx of spam email might use a generic address like ebayquestions@hotmail.com, but by doing that you are missing a prime opportunity to advertise your business directly inside your eBay auction listing.
If you use a text link formatted like ebayquestions@mywebsite.com your website URL will appear right in your listing without violating any of eBay's listing regulations. Any reasonably intelligent eBay'er will know that if they plug the URL mywebsite.com into their web browser they will be directed to your own private website.
I actually format my links like this: ebayquestions AT mywebsite.com. I have tested this format and it actually produced 11% more clicks than the first format and it cut down on problems with the email harvesting programs running through cyberspace.
Most web surfers see hundreds of links a day formatted generically and tend to overlook them. My non-scientific guess as to why my clicks increased is by using the word "AT", the format looks unorthodox and attracts visual attention to the text of the link itself.
So take a few minutes, revise your eBay listings, and start generating some free traffic to your website...all courtesy of eBay.
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