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Create An Irresistible Offer In Just Minutes

An offer comprises much more than your main product. It’s the full package including your product, multiple bonus items, and any extra premiums or incentives all rolled into one. It’s everything your buyer gets in exchange for payment.

Your product may have dozens… even hundreds of positive attributes. It could be the hottest how-to program ever devised… or the greatest thing since the Internet. But, it’s still just a product. You need to make it into something larger – something worth 5, 10, 20, – even 100 times more than the asking price.

An offer makes the product much more appealing. That’s the key. You want to stack the plusses on your side, making the decision to buy a ‘no-brainer’ because of all the extra value the buyer gets. You want to encourage those people considering a purchase to decide in favor of action. To do otherwise would be to miss out on the glorious opportunity that’s theirs for the taking right now.

Creating a powerful offer is about putting together a collection of value-added enhancements – additions to the main product that make it even more useful or valuable to own. It’s also about minimizing the risks, making it easier for prospects to go ahead and buy because they have a safety valve in place, should they be dissatisfied for any reason.

Here’s an example of an offer – one I’ve used for some time to sell my headlines package:

• Great Headlines Instantly Manual (Main Product)
• Best Headline Words And Phrases -- Reference Guide
• 7 Quick & Easy Headline Formulas – Special Report
• The Ultimate, Idea-Inducing Headline Collection – Special Report
• How To Get More Done In Less Time – Tips Booklet
• 2 Free 30-Minute Consultation Packages – Certificate

By: Peter Kohar

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Peter is the author of CopywritingRevolution.com .757 Explosive Web Copywriting Techniques GUARANTEED To Skyrocket Your Online Sales and Put More Money In Your Pocket. Yanik Silver calls it the "Real Deal", Terry Dean "Highly Recommends It", Joe Vitale exclaims "Get this"!... 5-Day Mini-Course "Headline Mastery" + Winning Website Sales Letter Report at www.CopywritingRevolution.com/123thankyou.html

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