Before we get into what squidoo actually is, I just wanted to open with, there are many ways to drive traffic to
your site, ranging from articles to PPC (pay per click) for those of you who don't know what PPC is. Just to clarify
here too, people still love to read things on the internet, after all it all about information here. Now, think about
this for a moment, you want to get your message across to someone, and have load of written content, but also have
a video too and maybe a few pictures of products too and want them all on the same place as part of your marketing
structure. Where do you go to do this?
SQUIDOO, that's where, so lets look at exactly what this is. In basic terms it is a one page website called a lens
(another name for web page), but it allows you to incorperate video, pictures, written content and you can
even set it up to take payments via paypal, a great way to sell a particular product because you can have a sales letter
with a video plus the product's imagery and take a payment too.
But that's jumping the gun a little, all you need to do is sign up for the site and your in business, and, it is
totally free. The great thing about squidoo is that there is a special set up wizard that goes step by step through
each part of the process of setting up and publishing your first lense. A lens can be about any particular subject
or product that you want, the more information the better.
What makes squidoo such a powerful platform to market from, is that it tends to get indexed quickly by google and
other major search engines because it is part of the social media circle and we all know google love the social sites
because there is so much buzz around them, also, creating a good user profile, that will get indexed too in the search
engines, so be sure to use your own name when doing so.
Darren Jennings is a top trainer and mentor for the online business industry and has utilised many
different techniques to market his online business to massive success. To see a full tutorial on
how to use squidoo simply visit darrenjennings.net for more great info.
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