Definition
When John F. Kennedy famously said, “Ask not what your country can do for you, but what you can do for your country,” he understood the inherent goodwill of Americans. We have to rely on that goodwill in the face of difficult challenges. Our compassion for one another is a common thread that unites us. It was with this idea of compassion that JFK inspired thousands of Americans to serve selflessly for the good of our fellow man. JFK’s message was strongly echoed after 9/11 and stronger yet after the near collapse of our financial systems.
Spin
Goodwill—Doing good deeds for others is fulfilling. Have you ever seen a person mad after they walk the little old lady across the street? No, their good will engenders a feeling of purpose and meaning that is tremendously rewarding. As we face difficult times, we are humbled and unified through our collective experience. As a result, the good within us will shine through.
Karma—Stemming from the Hindu religion, the concept of Karma comes from the idea that your actions in the here and now will effect the future you. Those that committed wrongdoing before will now face the consequences of their actions. Those that acted in good faith will be rewarded with a better future.
Examples
Peace Corps—John F. Kennedy created the Peace Corps with the idea that Americans are genuinely charitable. That idea has carried through the decades. Over 170,000 Americans have served their country and their fellow man through the Peace Corps since its conception in 1961.
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