As a customer I just love giveaways as I have a shopping list of internet marketing products that sound interesting but I really don't need or want to buy. However if someone is giving them away then I will gladly accept them for a curious squiz and keep them for later use.
OK these giveaways are usually a two edge sword on that there is a downside to accepting the free gift. One if they are not careful becomes overwhelmed by large volume of emails as the drawback of giveaways is that you have to join other people's email lists. No wonder people use throw away email addresses, which they delete after they have received the giveaway gifts. So as an Internet Marketer you might gets heaps of sign ups to your lists but how many are genuine future customers and how many are just freebie seekers? Thus you have a problem in that you now have lots of useless names and email addresses which in term take time and effort to manage. You also need to do some sort of test run after the giveaway has finished to clean up your list of bounced and deleted email addresses. Wouldn't it be great to only get responsive names and email addresses on one's list? Click here to read my article on building responsive lists.
Another annoying aspect of giveaways as far as a customer is concerned are those one time offers (OTOs). You have an Internet Mareketer who you probably haven't heard of before offering you a "carrot" in the form of a gift up front so that they can then offer you another product hoping you will buy it. Now unless I know the product and it's value or trust the Internet Marketer selling the product then they have no chance of me buying the OTO at any price especially if they expect me to make a decision on the spot. I wonder how many other customers face the same problem.
I might be wrong in that other customers are more compulsive buyers and less organised that I am. So therefore if an Internet Marketer wants more responsive customers on their list then they need they need to work out a way of giving the freebie seekers what they want but only capture the names and email addresses of potential future buyers.
Keries is an Internet Marketer just like you who tells it like it is and has a personal interest to help all other purchasers of Internet Marketing products to get unbiased knowledge of what works and what doesn't before they spend their money. More information is available at: www.keries.com.
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