If you are a small business, there is a good chance that you are desperate for something that will distinguish you from your larger competitors. The truth is, there are many things that a smaller business can do that a larger business cannot. If you know what to do, you'll find that you'll have customer loyalty as well as a great talent for being recommended to your customer's friends and family. If you're looking for a few great tips to get your services on top, take a look below! 1.See your customers as individuals Just like you and your company, your customers are individuals, and for a small business, there is absolutely no profit in treating them as part of a massive herd. Chances are, you don't even have a massive herd of customers yet! Greet your customers by name and make sure that they know how important they are to you. Remember their preferences; keep notes if necessary. Remember that the more you remember them, the more they'll remember you! 2.Follow up. Customers may sometimes fail to follow up. However, as a business owner you can't afford not to do this. Call or email customers to give reminders when necessary. This simple step can prevent a deal from slipping away from you, as well as keeping you and your company fresh in the minds of your customers. 3.Discounts You don't need to get drastic with discounts and get to the point where you cut into your bottom line, yet you should figure out what is in demand among your customers and find a way to get it to them at a favorable price. The items you sell the most of are your best bets for this; you will likely make up the difference in volume, and your customers will appreciate and remember you for it. Consider keeping a preferred customer list for the purpose of discounts. 4.Admit your mistakes Simple, yet difficult for many to do, especially larger companies, when you make a mistake, admit it and apologize. If you fail to do this, you may well lose the trust of your customers. 5.Don't be afraid to answer the phone Whether you are completely on your own or you have a few subordinates, always be willing to take a call from a customer. This is the best way to let them know that you are on their side and that you are not trying to hide something from them. Take some time to address their problems, and assure them that they will be addressed. You'll find that this is the best way to create customer loyalty.
By: Kale McClelland
Article Directory: http://www.articledashboard.com
68% of people will quit doing business with companies that have poor customer service! Discover how to give great customer service - learn the keys to good customer service at hubpages.com/hub/How-To-Give-Great-Customer-Service
Please Rate this Article
5 out of 54 out of 53 out of 52 out of 51 out of 5
Not yet Rated
© 2007 Article Dashboard. All Rights Reserved. Use of our service is protected by our Privacy Policy and Terms of Service
Powered by Article Dashboard