A strong, sturdy, high quality golf umbrella makes a superb advertising gift. But they are not just gifts for golfers!
These products are notoriously durable and are therefore favoured by anyone that needs to spend time in the great outdoors during times of unpredictable weather.
Any business, association or organisation looking to advertise to hundreds or even thousands of people in one hit will realise phenomenal success by printing their logo and name onto a colourful canopy and presenting them to spectators at sporting events such as motor racing; cricket; fishing competitions and horse racing – and golf tournaments of course. And if the event is televised, imagine the exceptional outreach that your advertising campaign will have!
These will make extremely useful and highly appreciated gifts, whether they are used as part of business to business or business to consumer campaigns. Here are a few ideas where incorporating these high-standard, personalised umbrellas into a marketing campaign could be very effective:
Car hire companies: it’s always handy to have an umbrella in the car that will save the day when the weather takes an unexpected turn for the worse. Advertise your car hire company whilst at the same time providing your customers with an appreciated, very useful accessory!
Wedding car hire and chauffeur services: no bride wants her hair, dress and make-up to be jeopardised because of a downpour; and neither does anyone being chauffeured to a party or event; so keep an umbrella handy to keep the rain off your passengers as they alight your vehicle.
Outdoor summer concerts: the summer weather is notorious for being unpredictable and unfortunately summer concerts can often be affected. Promote your company at the event by being the knight in shining armour with the free golf umbrella!
Hotels and venues: have a batch of umbrellas printed with your corporate id and offer them to guests setting out on a rainy day.
Hairdressing salons: no one wants their brand new hairdo ruined the second they step out of the salon into the wind and rain, so offer them a wind-proof golf umbrella to protect them from the elements until they reach home.
Offices: keep a stock of branded umbrellas in your reception area for staff to use as they go out to lunch or to see customers when it’s raining. It will make an appreciated gesture for your employees, plus it will advertise your company all around the town!
So you see these products make a superior quality gift that can be used in a variety of situations. Match the canopy with your corporate colours, personalise it with your name, logo and website address and then sit back and wait for the rain – and remember – every time the heavens open, your advertising campaign will spring into action!
Lottie Carrot works in the promotional products industry for Argon Promotions, the leading company in terms of innovative business gift ideas including all your best promotional umbrellas.
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