Is Ebay Selling As Easy As It Appears? Yes Or No

I am sure that you have seen or heard newspaper, television and radio stories of people who have made a lot of money from selling things on eBay. It is not unusual to read about people who have gone from nothing to making heaps of money each and every week through selling items on the online auction site.

Perhaps you have even been tempted to try yourself and see if it really is as easy as it appears. The answer to that question is yes and no. You have only got to look at the number of power sellers that there are on eBay. To be a power seller means that until recently you had to be selling consistently over £750 or more a month. To be a Platinum Powerseller the turnover has to be in excess of £15,000 a month. So there is no doubt that people are reaching these levels of sales and in many much higher. This at least shows that it is possible.

Many of these powersellers had no intention of setting up a business, whether full or part time when they started. Many just wanted to get rid of few surplus items from around their homes and discovered how easy and what fun eBay selling could be. Now there are over 100,000 people who claim eBay is either their whole or primary source of income. When you think about it this is hardly surprising.

Other than selling online can you think of any other business where you do not need premises, staff or many of the other costly overheads that go with running your own business? Because of the low overheads there are many eBay sellers making a larger annual profit than many bricks and mortar businesses. It is also no exaggeration to say that many standard retail businesses have only managed to stay in business by using eBay as a secondary sales outlet.

Perhaps it would be rash to give up your job and launch an eBay business straight away. There is no reason why you cannot start on a part time basis and build your business up in your spare time. This is how many power sellers started.

You can start your business from anywhere in the world and sell a wide range of products. However, the chances of building a business that relies purely on eBay sales are not that good. There are signs that both eBay and the public are tiring of the online auction format and more and more items are being sold using the "buy it now" fixed price option. This does not mean that eBay does still offer a great opportunity for you to develop a low cost start up business.

What you should be looking to do is to start by selling items on eBay and then building on other online marketing methods to make your business grow. Total dependency on eBay is not the way forward but making it part of your overall online business is the right way to go.

By: David Bromley

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