Legendary Gucci Flora Foulard

As one of the most loved Gucci icons, the Flora design is printed on many Gucci products. Giannini’s revived Flora on printed canvas bags for summer 2005, was met with overwhelming demand. Other Flora variations, re-scaled, re-coloured and abstracted, made it onto Forties/Seventies inspired print dresses for summer 2006, into jewellery and on evening bags. But from my personal point of view, the floral foulard makes me appreciate it more.


Made of 100% silk twill, the Gucci flora foulard comes in white flora and black flora. The brilliant colors reveal vividness and enthusiasm. I bet this magic scarf will bring a good mood for you. The dimension is 35"L x 35"H.

Moreover, I would like to mention a legend of the Gucci Flora which adds some mystery to the delicate Gucci scarf. In 1966 the Princess Grace of Monaco had a visit to the Gucci store in Milan with Prince Ranier. She chose a green “bamboo bag” and Rodolfo Gucci would like to present her a gift. Then she asked for a scarf. But later Rodolfo failed to find a perfect scarf for this graceful lady. He immediately contacted with the prestigious illustrator Vittorio Accornero to design the most beautiful flora scarf. The next day the great masterpiece was born. It was the “Flora”, a multicolored flowered template that was destined for an unimaginably extended future. More than forty years has passed, the Gucci icon still emit an extraordinary splendor in the fashion world.

By: Tommy Martin

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