Local Business In Nz? Register Your Business In Online Business Directories

Having your business listed in online business directories is important for local businesses. Not only it helps potential customers to find your business, it also informs Google that the business is NZ based resulting into better rankings in Google New Zealand. Based on research & analysis over the past few months, I have made a list of TOP 10 NZ Online Business Directories which are important for SEO purposes. However, this list is certainly not exhaustive. If possible, lisitng in all online business is beneficial. There are a total of 25 useful NZ online directories If not all, make sure business is listed in the following 10 directories:

1. Google Places

Not a traditional directory, but the most crucial place to list a local business. This is great from local business point of view to get on first page of Google without putting a lot of effort on SEO campaigns. Recently, Google has made some changes on how it displays local search results. This change is targeted towards making search results more local. Google is definitely driving the local & personalized search results forward.

2. Finda

Definitely the best NZ online directory. With a Page Rank of 7 at top domain and PR of 4 at business category level, it is easily the most authoritative NZ directory from SEO perspective. Beautiful & easy to use interface Ranks on Google Searches consistently. Gotta be there.

3. New Zealand Search (NZS) -- Highly authoratative online directory. Second only to finda. Has a PR=6 at home page level and PR=3 at category level. Great user interface. Easy to create listings. It is a lot more than a traditional business directory. Contains regular blog posts, headlines & weatehr. Great rankings in search engines for local businesses.

4. HotFrog

Fairly authoritative at the top domain level with a PR of 6. But a PR=0 at category level pushes it down in the list relative to finda and nzs. However, Hotfrog has extremely good visibility in Google Search results for various industries. Awesome interface. Very Clean & Great UI. Also provides integrated Google Maps of the business location.

5. IndexNZ

The user interface is outdated. It seems like a website from 90s which has not been updated since the last decade. The reason i am forced to recommend this directory is due to the SEO perceptive. However, it has surprisingly high visibility on Google Searches. The Home PR= 5 while the category level pages are PR = 2. Personally, i would not visit this site while looking for businesses but considering SEO i would definitely list my business there because of the directories high authority & PR status.

6. Nz Pages

Top Level PR = 6. Some Category level domain PR = 4 (Rare). Great site structure & high visibility of different categories on the home page. Beacuse of this, easy for visitors to find what they are looking for. Clean user interface. Easy to navigate.

7. NZ Directory -- Top Level Domain PR =5. Neat & amazing user interface. Very easy to use site structure. Lots of options provided to the visitor to take action. First Directory to use social media & other sharing methodologies. I respect NZ directory decision to not all Google Sponsored links. Seems like they do not believe in the advertising business model. Interesting. Great for the user and for the businesses. Very easy to navigate. They have tried to make the best possible experience for the user. However, a quick recommendation would be to convert invdividual business website links from text to hyperlink.

8. Made from New Zealand -- This is definitely one of the most promising upcoming directories. Has a Home level PR=6. Lots of modern web 2.0 features. Consists of business videos from business owners, leaders, database of great blog. Also included are variety of sharing options like facebook and twitter. This directoy is definitely trying to take boring directory concept into the age of web 2.0.

9. Yalwa -- It is a Globa Online business directory. however, It has dedicated subdomains to New Zealand cities. The reason i add this directory is because it allows you to add an anchor link with your keyword. This is extremely rare & invaluable. With PR=5 and significant number of backlinks, it is a great authoritative directory to list your business in.

10. Dmoz New Zealand -- Dmoz Global is the largest global online directory. Extremely authorative. Free as well as paid listings available. Free listing can take months so you might as well do it right away. I would like to argue that it may never get you any traffic. However, it definitely brings a high quality back link improving your search engine rankings.

Get your business listed in these top 10 NZ web directories right away!

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By: AceNZ

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Chirag is an Internet Marketing Consultant. He specializes in seo for small businesses by boosting the profits of small business owners in New Zealand using Google Domination Techniques. At Lets Get Social, we realize that small business have financial constraints. Hence, we provide Google Domination seo packages specifically catered to local business in New Zealand.