Picking Colours In Designing High Performance Web-sites
When developing for the internet, 1 partof the design that requires exact deliberation is colour. choosing colour without thought or know-how can dispirit users from the website. deciding on the spot oncolour with thought and information can influence to a better design.
Knowing a bit about colour psychology and symbolism is essential in knowing what colours affect people in certain ways. colour perception is linked to feelings and emotions including happiness, sadness and lust.
Colours can also demonstrate contrast and bring attention to sections of a webpage that you might want the user to see including a promotion box or a purchase now button.
Here is a few of the most popular colours and how they make people feel.
Yellow can be associated with hazard, hope, friendliness and finances. used sparingly, it can be used to draw attention to sections of a webpage.
Green is an effective colour to use to make a relaxed & calm website, its linked to mother earth, jealousy, money and the organic.
Blue is linked with business, strength, water and harmony and the paler end of the blue spectrum might be used in designing web sites to create a cool feel.
Associated with feelings of cold, royalty, peace & air, blue is the most popular colour for business sites. It creates the opposite reaction to red.
Green symbolises nature, environment, peace & luck. Green is a great colour to use for a calming effect.
Representative of joy, happiness, warning & energy, yellow has a similar impact to red, even though its not as preferred. it can be used to highlight areas of a site. However, if it's used too much, it can be overpowering.
Brown can convey trust and honesty in a design. it can be linked to ageing, warmth & comfort.
Orange is associated with enthusiasm, creativity & stimulation. it is used in designing web-sites to portray friendliness.
Brown stands for confidence, reassurance, dirt and poverty. just like green, it could be used to make a website feel calm and relaxed. it is very popular with web sites that are about nature.
Purple could be a very rich colour and it is associated with religion as well as wealth and royalty. It does not is not as popular as other colours in web-site design but, if used well, it can give a website a sense of sophistication.
The role of colour is not just to make the site look nice, it can be used to evoke feelings & emotions from the audience. selecting colours that agitate the site user can have damaging effects on your site, whereas selecting cleverly might mean that the site lives up to the user's expectations.
