Portable Pop Up Trade Show Displays - What You Must Know
If you are considering investing in new trade show display booth, you’ve probably discovered that there is a wide assortment of choices offered. Pop up trade show booth displays are intended to create an immediate business environment at a convention or expo. There is little doubt that a dynamic boost in sales can be generated through off-site brand identity efforts. It is imperative to find the best display for your trade show needs.
Common considerations for your selection of trade show booths consist of size, budget, portability, ease of installation and whether or not the booth can be changed to adapt to different booth sizes, expandable into changeable configurations and if it can be easily fitted with new graphics. Among the range assortment} of displays available to purchase or rent are certain distinguishable types: custom, hybrid, modular, truss, rollup and pop up displays. All these types have both positive and negative attributes for you to consider. The purpose of this article is to focus on one specific type: the portable pop up display trade show booth.
Pop up trade show booths can vary in size, from petite table-top up to multiple frame deluxe configurations that can fill a 20’x20’ or larger booth space. Usually they consist of either a straight or curved framework that collapses for transport and expands & locks in place for display. Then magnetic bars are attached to the pop up display frame and graphic panels are attached to the magnetic bars. Shelves and lighting are available to add focus to merchandise.
Pop up displays are easily portable because they pack up into a hard-shelled case for shipment by common carrier or as airline luggage. Set up and breakdown can be accomplished in just a few minutes by 1 or 2 people requiring only minimal skill. Graphics can be either fabric or laminated panels that roll up and slide into the pop up display case.
Two of the hottest industry innovations in the pop up display type: those which are designed with a more open curve and those that come with a shipping case that opens from the side (like a clam) instead of the top. First, the open curve design dramatically enhances the visibility of your graphics and allows them be seen from a wider viewing angle. Secondly, the clam shell case can cleverly covert into an open counter, complete with internal shelves; a perfect place to stage demos and sales. Plus a graphic panel wrap for the counter completes your display set up.
Be sure to choose a pop up display booth with a excellent guarantee. Superior quality units come with a limited lifetime guarantee on hardware. Some mid-range units have a one-year guarantee. Short-term or ‘no warranty’ pop up displays are not recommended. Even though a high quality pop up booth may look very much like the low end models, the quality of construction can vary significantly.
Pop up displays are a great investment for you to consider for your next trade show event. For price, ease of use, changeability, expandability, portability and effectiveness, the pop up display is hard to beat.
