Rob Benwell Blogging To The Bank; A Well Designed Product? I Disagree!
Blogging business is difficult for newbie’s and even the expert is not finding it funny. Yet a young man under 25 who continually made success out of blogging has finally leaked out his secrets to the world! His name? Rob Benwell.
Just few years back, Rob was struggling to make any profit online. He had dropped out of college and he was getting deep into debt, trying all the techniques that the gurus were dishing out and going nowhere. He started using these techniques and found out that in little time he was in cash. He was the blog prince! This he showed out to the world and called it blogging to the bank.
He later made some twist to this same strategies and came out with the latest and updated ebook called blogging to the bank 3.
I’ve been eager to get a hold of some of the blogging information products that have begun to surface lately, mainly targeted at the Internet marketing world, but certainly of interest to the blogging world or anyone who wants to make money online.
Rob Benwell’s Blogging to the Bank 3.0 book is the sequel to his original Blogging to the Bank book that did really well – it was a Clickbank best seller (I’d say his affiliates had a big hand in helping him with that because the book was everywhere!). As with most information products like this the pretense is how much money you can make and how little you have to work to make it,
Blogging For Money
Blogging to the Bank proposes to use blogs to tap in on search engine traffic (and other sources of traffic) to sell affiliate products. The idea is to research a niche, find a good product at clickbank and aim to grab some traffic and make some sales. Then rinse and repeat, finding new niches and building a blog empire.
Sounds easy right?
The key distinction is the way the blog is produced and the motivation behind the process. Generally with a system like Blogging to the Bank you focus on money, find niches that could be profitable, fill your blog with content from all kinds of sources .
There is definitely a difference in the mindset behind a Blogging to the Bank blogger and blogging for fun blogger!.
I think the Blogging to the Bank strategy is sound, but perhaps not as long term as money is the main reason for blogging.
Target Audience
Blogging to the bank is definitely targeted at beginners, however it’s motivated beginners. You don’t get the entire drilled down process handed to you with a step-by-step guide for doing everything. You do get the overall big picture process with a few of the more common and critical tasks explained in some detail, but for people completely new to the Internet marketing world, the book is simple and straight to understand.
The Process
Here’s a rough breakdown of what you will get as you progress through Blogging to the Bank 3.0. The book breaks down each of these areas into more detail.
• You go through the research process to find high-paying affiliate products using Google searches and clickbank looking at what current Google AdWord sponsors are promoting. This is a good breakdown of how to find a potentially lucrative niche you can tap thanks to the search engine power of a blog.
• Rob then teaches how he populates his blogs with content, which includes sourcing articles from PLR (private label rights), article directories, writing content yourself and outsourcing the production of fresh articles. This is definitely a good way to mix up your content between fresh and re-purposed, without doing the majority of writing yourself.
• Rob emphasizes the importance of capturing an email (building an email list), which is great to see. Of course Rob is a good Internet marketer so he understands the power of email marketing and teaches the importance of this through his book. This is a principle I strongly agree.
• You then go through the optimization process, which includes some solid plug-in recommendations to optimize your blogs for search engines. If you already know your blogging well you will know the plug-ins he recommends, however for someone new to blogging Rob provides a solid list of the most critical plug-ins.
• Next comes the monetization process and Rob offers a nice and clear outline of where to place advertising on your blog to get the best results. It’s not rocket science, but it’s definitely helpful and makes it very clear for people who like to have their hands held through the monetization process.
• The book goes through the very important back link building process. Since the focus with this system is search engine traffic, generating backlinks is crucial, and Rob outlines several processes he uses to build links for his blogs, including some of the usual culprits like article syndication, press releases and buying links.
• The last section in the book is quite current and reviews some Web 2.0 style marketing tactics you can use to gain traffic from sites like Squidoo, Digg, Netcape and the rest of them.
• The book is thorough, without being comprehensive, and definitely goes straight to the point. There’s no waffling and the writing is not perfect, but that’s not what it is about in this case – it’s a breakdown of Rob’s methods, not a story.
Made For Monetization
Blogging to the Bank 2.0 is a book that follows in the footsteps of a long line of information products that essentially teach you how to capture search engine traffic and monetize that traffic with affiliate programs. It’s modernized for today’s Web because the tool used is blogs and the marketing techniques are up to date for what’s going on in the Google and social bookmarking dominated world.
Blogging to the Bank is a good starting point introduction to the world of affiliate marketing, which is a great way to make money online, if you are comfortable using blogs as the tool to drive traffic. It will definitely provide you with the steps and simply following the process guarantees you will begin to better understand how people make money through affiliate marketing.
Best Bits
For me, the best part was Rob’s research process. I found it interesting and refreshingly simple how he researched what products he was going to focus on and build blogs for. It’s very easy to do because you just use Google and Clickbank to find all the answers and then get to work building a blog that is optimized for the phrases you determine are key. This is a great product and sure will do for me.
“For more free articles and honest reviews like this one on money making opportunities from your blog/sites and getting detailed strategies visit www.dailyprofitsecret.blogspot.com
Click the XML Icon Above to Receive Blogging Articles Via RSS!
