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Sales Letter Statements - Sales Mega Dollars Verses Expenses Nil.

Boy I detest it when I see a sales letter with all those sales listed in a Paypal statement like an endless strip of sales. Why's that you ask?

Ok I'll explain. What we have is in the sales letter for a certain product is a copy of a Paypal account with lots of sales listed. Now it looks good and looks like that product is a real sales winner. OK maybe it is but also maybe it isn't such a great moneymaker as the seller leads us are led to believe. Nearly any product costs money to promote, design the product, host the sales letter and pay affiliates. However I've checked some of these sales letters but I can never seem to find any mention of these expenses.

It so easy any fool can make $100,000 in sales especially if it costs him $500,000 to advertise his product. So great content for a sales letter but the sort of thing that brings the sheriff to your door.

I heard of one promotion that grossed over $100,000 in sales but after the affiliates were paid and other expenses taken care of this promotion put about $2000 in the promoter's pocket. To me hardly worth all that the effort. None the less it did however make good sales copy for an ebook product based on this promotion. Sorry I didn't buy the ebook so I have no idea what it contained.

So how long are we going to be "conned" by this in sales letters? Or should the question read "How long is a piece of string?" as I think while ever it works and no one asks the hard questions then it will be exploited.

By: Keries

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Keries is an Internet Marketer just like you who tells it like it is and has a personal interest to help all other purchasers of Internet Marketing products to get unbiased knowledge of what works and what doesn't before they spend their money. More information is available at : www.keries.com.

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