Starting A Home Based Business – Which Way To Go? - No. 1
1. Multi Level Marketing or Network Marketing
My opinion is that this model is a good, low cost way to become independent of the boss. Initial setup costs are usually affordable (as little as £100) and there are many companies operating this marketing system for their products.
Rather than go into the mechanics or the pros and cons, which most people who will be reading this article will be well aware of (and since there are differences in the way different MLM companies work) I thought that the best way to enlighten my readers is to give you some statistics on the best ones. Which one is the best? Errr, NO COMMENT! Of course any measure of anything is subject to how the judgment is measured, so that answer is not going to be forthcoming from yours truly! However, what I am offering (yes folks, for free!!) is a ranking of the top ones, based on two interesting pieces of research that I’ve found.
The first piece of research was done last year by Kim Klaver, a leading trainer in the network marketing industry. She ranked the top 50 MLM companies in the world based on Alexa ratings, but freely acknowledges in her Blog that her list is but one way to gauge the popularity of various MLM companies.
More recently Mark Worthen, in his excellent site Best MLM Opportunities has come up with perhaps a more accurate ranking of the top 25 MLM companies, based on Google Trends. Although there are some caveats on this particular tool – it’s a beta site, i.e. in the development stage. (For more details, go to the website at the URL shown below). However it is probably one of the better measures available today, especially in terms of how these companies are being integrated into the world of the internet.
Below you’ll see a listing of the top 25 MLM Companies per Mark’s Blog, with the comparison of the Alexa positions alongside.
Now I’m not a statistician, although I do know a bit about stats. (I know just enough to believe the old adage “there are lies, damned lies and statistics”!) - So I’m not going to wow you with my knowledge right now, only to say that pretty much all of the companies above run good, reliable and income-producing businesses and if you prefer a more “hands on” or personalised method of doing business, then you should consider doing your research into the best one for you and then GO FOR IT!
ANYTHING’S better than continuing to be a wage slave.
References –
Martin Roche's site - http://www.rochewealth.com/
Kim Klaver’s Blog - http://kimklaverblogs.blogspot.com/2006/07/top-50-network-marketing-companies_08.html
Mark Worthen’s website - http://www.best-mlm-opportunities.com/popular-mlm-companies.html#rank_ordering
