The Long And Steady Life Span Of Women Magazines

The majority of women magazines goal is to capture the attention of women who are ages 25 to 44. From beauty, to fashion, to relationships, to sexuality, editors and publishing executives have grappled with the idea of staying aware of what is on the mind of the modern woman. The magazines that still have power, have been those that present themselves as a women to women magazine - meaning they speak to women about women and in a way that is realistic and familiar to women.

Trying to pin down a story that is most of interest to women is an impossible task. Contemporary women are too varied in their pursuits to be pinned down so narrowly. Successful magazine focus on women but kept specific subject matters open. Canadian women are just as comfortable reading food and lifestyle articles, as they are reading about money tips or entertainment news in.

The over 45 age group is included in the women magazines frenzy. There are magazines that focus on maintaining a good quality of life and staying active and connected after age 45. Readers can expect informative pieces on health, travel, beauty, personal finance, sex, aging, fashion and more.

With all the buzz in recent years about the possibility of print magazines dying, it is surprising that subscriptions and subscription services still thrive. The buzz was a bit premature. Although fewer print magazines are launching, fewer print magazines that are still up and running are dying.

According to MediaFinder, that tracks U.S. and Canadian magazines, 90 magazines launched in 2010. The previous year, that number was 187. Only 87 magazines stopped publication in the first half of 2010, but in 2009, the number was an astounding 279. Sixteen magazines changed to online-only formats in 2010. That number is down from 43 in 2009.

By: Randshan Saldin

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No matter how alarming the statistics become or how doomed the magazine industry begins to sound because of those statistics, women magazines are not going anywhere anytime soon. Getting the story is one thing, but being able to hold the story in your hands is quite another. Reading a well written women to women magazine is one of the most relaxing things you could do.