Custom Search
|
|
The Role Of Content In Seo
It’s all about keywords Picture this. Mr. White who lives in Staten Island, New York wants to throw a party for his 8 year old son. He plans to hire an event management company for the party. A friend of his suggests to him to look up online. So he logs on to Google and searches for ‘Event Management Companies’. The search engine instantly pulls up a huge list of websites. But wait, most of these are irrelevant. Some of the companies are located in places as far as China. That’s not what he was looking for. So he refines the search and searches for ‘Event management, Staten Island’ and Bingo. He gets a list of event companies in Staten Island offering complete event management services. You see, a change in keyword brought about a huge change in the kind of search results that he got. This is what SEO content can do. The websites that Mr. White got in the second search attempt have targeted SEO keywords like ‘Event Management Staten Island’, ‘Staten Island event services’ and so on and so forth. While using targeted keywords can bring about a huge change in the search results, the content writer has to be extremely careful while using it. There is a very thin line between using and abusing keywords. Keyword stuffing is considered to be spam and many search engines have a zero tolerance policy against keyword spamming. So the onus is on the content writer to create an informative write up for the website, which showcases the myriad services on offer. Hidden within this write-up will be the keywords that will bring traffic. The content will be written for web users but with search engines in mind. Simple, isn’t it? Article Directory: http://www.articledashboard.com www.jayeshkhandor.com”>SEO Mumbai| www.thebrandsaloon.com”>SEO Company in Mumbai| www.thinkaheadit.co.nz”>web designers Auckland |
|