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Tips To Make Text Link Ads Pay Off

There are web publishers out there who care little for their money-making potential. These folks are few and far between. If you're in the want-to-make-money crowd, there are some great ways to make this happen. One of the most popular involves the use of Text Link Ads. This option is a great one, but it does take some effort to pay off extremely well.

Text Link Ads is a fairly well known website where site publishers and potential advertisers can sell or buy links on other websites or blogs. The affiliate program itself pays off very well for publishers who can make it work for them. Through this program, publishers can garner $25 for each referral of another publisher or advertiser that they manage to send to the TLA website. A referring publisher gets paid the $25 for each publisher that puts advertising scripts on the sites for a minimum of seven days. The program also pays out when potential advertisers buy a link. The payments come monthly through snail mail checks or via PayPal.

Although TLA's affiliate program sounds like an easy one to cash in on, it can actually take some work to realize big rewards. Strategy is often required to get visitors on your site go to TLA's and actually sign up for the program. Since they have to do this for you to earn money, working to increase conversion rates is very important here.

A popular way to increase click through rates and earning potential is to ensure TLA ads have good placement on your site. Making sure these ads are visible is vital. It's also not a bad idea to include a second link with your referral information on the same page as the box ad. Duplication is not a bad thing in this case.

Better ad placement can help, but there's more that can be done to increase earning potential. Working to increase the conversion rate once people arrive on the TLA site is important. While money is paid out for publishers who sign up, this really shouldn't be the focus of your efforts. Publishers need to sign up, get approved and then run the script for at least seven days for you to get a paycheck. There are too many things beyond your control here. With this in mind, focusing on the advertisers is the best path to take in most cases.

Ideas for increasing TLA affiliate program earnings abound. Some of the best fall into three basic groups: ad placement itself, overcoming banner blindness problems with visitors and even launching on-site promotions.

If the TLA affiliate program is going to be successful, people have to see the ads. There are some great ideas to help make them stand out. They include including TLA text links or even banners following each blog post or website article, making sure ads appear in the top of the page, making sure the ads are linked in the site's "links" section and rotating ads. It can also help to have friends, family members, co-workers and acquaintances review ad placement and give their input on what catches their eyes. Creating special TLA landing pages can be rather helpful, too.

Overcoming visitors' ability to be completely oblivious of banner ads is another major obstacle. One way to do this is to create personalized banner ads that don't include TLA name. Another involves creating special recommendation pages that are linked to from the banners, rather than the affiliate program itself. Put the affiliate links on that presell page instead.

Promoting your TLA affiliation program can also be rather beneficial. Ways to do this include buying forum signatures with the link included, leveraging Adwords to send people to your presell page, buying blot posts that direct people to the presell page and even sponsoring eZines and other similar publications with the affiliate link included.

Promotions can be very helpful, but there are more things that can be done to increase conversion rates. Ideas here include such things as creating contests for all those who try out TLA through your affiliate link, giving cash back and even offering free links on your site to those who sign up. Get creative here and have a little fun.

TLA's affiliate program is one that can pay out a great deal if it's worked to its best advantage. Taking the time to make sure ads are visible and that visitors are enticed to act can go a long way toward increasing revenues. It might take a little time, but the returns can be well worth it.

By: Jeff Alderson

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Author Jeff Alderson is a Florida based software developer. He is an expert on search engine marketing. To boost sales, Jeff suggests using a keyword analyzer to find money-making keywords
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