Top Network Marketing Companies - Products People Already Want
If you research the top network marketing companies, you'll find they have one important factor in common. They're selling products that people want and are standing in line to buy. People often go in with a wrong focus when they decide to do an MLM business. You often hear, "I can't sell any product unless I love it!"
First thing you really need in order to sell a product is a market who want it. And for a professional, that is always their #1 consideration. If you're going to be successful long-term in MLM, you need to provide one or more products that people really want, and which are consumable, so they get ordered over and over and over.
It's surprising how many businesses which call themselves network marketing, actually sell products which offer no month after month recurring income. What they really have is a one-time sale.
The great advantage of a true MLM business is that as you build, your income is cumulative each month. That way you have recurring income. Most people do not really understand the difference until they actually build residual income and then they take off for 2 months to go to the Galapagos Islands or somewhere and when they come back, they have 2 checks waiting for them, and the 2nd check is bigger than the first. THEN they really get an idea of recurring income, and it's pretty exciting and pretty life-changing.
There are some subtle things that can make a big difference in whether you have a chance for long-term success with any particular MLM company. This sounds pretty wild but, trust me, it is true.
One factor that can make a huge difference is whether or not your company owns its own software. How could THAT possibly make a difference, you wonder? Well, here's how it works. Most companies when they start up are looking for ways to cut costs. One way to keep costs down is to rent the software to run the company. Rather than paying a huge up-front fee, maybe they're spending $10,000 a month on the software rental. So far, so good. But a couple problems can come up.
For one thing, every compensation plan is different. Often, that off-the-shelf software rental cannot be tweaked to handle compensation plan changes. So if the company finds a great new gizmo to add, it can't ... because it's locked-in by the software.
Even worse, many contracts designate that the software vendor is a co-owner of the database. The result is, if your company has tough times & can't make a payment, the software vendor can rent out the database if they want ... that includes all the names of the group you have built. Incredible, but it has happened. You're much safer with a company who owns their software.
These are some of the topics covered in the ebook "Success In 10 Steps" by Michael Dlouhy. The book has become a network marketing classic over the last few years, having passed 100,000 downloads.
A lot of MLMers have use it as a lead-generator to build their business. Target market for the book is current network marketers who have not achieved the success they'd like in the business. Obviously, that is a huge market. The frustrated MLMer learns many key points of network marketing success, and gets a step-by-step plan for changing their results from bad to good. The book doesn't promote any companies or products, so it has been a very popular and effective lead generation tool for a lot of people in top network marketing companies.
