What Can Social Bookmarking Do For Your Business?

What is social bookmarking and what can it do for you. Social bookmarking is a way of earmarking or recommending articles, videos, and sites of interests. Before bookmarking tools were merely a way of logging previously visited sites and having them in one place for easy retrieval. This is still a valid use for the bookmarking tools but with the advent of bookmarking sites and users networking through these interactive platforms what has resulted is a very advantageous fringe benefit.

Pages that get bookmarked are more likely to receive better page ranking. This is a very beneficial strategy if used correctly and responsibly. In technical terms each time a page is bookmarked that is essentially another backlink to that page, which is the foundation of page ranking and search engine optimization (SEO) in the first place. In plain English, this means more page views and higher page ranking (sometimes the top rank) in the search engines.

So how does this afffect you? Well, again if used with responsibility you can draw favorable attention in the way of traffic to your website or blog. If misused you will just be seen as another spammer using any and every trick available to gain ranking. When others within one of these bookmarking networks take note the results can be viral.

There are many bookmarking sites to choose from and they all have their own nuances, but the fundamentals are the same. When bookmarking something of your own just make sure it offers value to those who may see it and that you tag, title, and describe your items accurately. You never want to try and trick the system or misrepresent what you are bookmarking just to try to get traffic.

There's even a site that you can mass bookmark from one site. This saves you a lot of time once you set it up, as you don't have to spend valuable time logging in to each site and reentering similar information over and over. Bookmarking is just one strategie among many to ensure your online marketing success.

By: James Broadfoot

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James Broadfoot is an entrepeneur, writer, web publisher, online marketing specialist, and an avid blogger. He offers solid advice in starting home based online business ventures. Click Here to See What Else He's Up To