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Why Use Online Video? Vidbiz - The Article Series About Online Video
I guess the first question is why online video. For me it boils to three simple things, sight, sound and motion. It's easier to click play on a website and watch a video thats a couple of minutes long than trying to read a thousand words and thats the simple answer to it, it's a little more engaging that pages and pages of text, don't get me wrong, pages of text are still really important for Google and the other search engines, but video can help engage those people to entice them to read a little bit more. The second thing that I want to put out in this quick article is also recent research from Forrester research suggests that your 50 times more likely to get a first page ranking on Google with an engagement object like video on your page. This does not mean that you should go out and fill your website with video just for the sake of it but it does mean that, as a business owner, you should be looking to utilise the benefits of online video to help in raising the profile of your online brand. I really want to leave you with the notion that online video is not hard, that its possible. For the cost of a few hundred dollars its possible to have a small filming studio producing HD quality content and that using the free online tools, that we will cover more in this article series, it's possible to build an audience that was unheard of only 5 years ago. Article Directory: http://www.articledashboard.com Phil Benoit is the owner of New Zealand based Vidhost, specializing in online video. You can check out more at www.vidhost.co.nz In addition Phil is committed to educating business owners all over the world about the benefits of video on your website through his online youtube show VidBiz and the accompanying article series. |
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