So now that you know that article marketing is a proven way to drive traffic to your website, how do you go about writing articles? What should you write about? How do you grab the writer’s attention? What should you put in your resource box? Here are tips on how to write the perfect article for article marketing:
1.Keep it short and sweet. People have short attention spans. Get right to the point. You do not have to write an essay! Do not make your article more than 400 words. This is one of the biggest secrets of article marketing. This will make it easier for your article to pop up in search engines.
2.Keep it relevant- To get people to visit your website, you must write about whatever relates to your business. For example; if you sell credit cards, a few options for your topic could be business credit cards, restoring your credit or credit financing.
3.Write more tutorials- People love tutorial articles. Write a tutorial relating to your business. For example; if you sell business software, write a tutorial on how to increase sales by using business software.
4.Write the perfect resource box- This is one of the most important tips ever! For the first line, write you first and last name. The second line should be your url address. Skip a line and type your call for action, ie: Apply for credit card now! Also, offer something free. I found that e-books work better than newsletters.
5.Link keywords relating to your business with your website’s url. Most article directories only allow one link the body of the article and two in the resource box. Make the last word in your article the link to your website.
6.Include a lot of unique tips in your articles. What makes a reader interested in your article, when there are hundreds of similar articles out there? You have to include information for free that others try to sell online for a profit.
Also, to make your submission to websites more easy, you should consider investing in an article submission software. You will be allowed to send one article to hundreds of article directories which will leave more time for you to plan your next article. Once you have your ideas together, writing your next article should not take more than five minutes.